Every iconic duo has a story. Paris and Nicole. Abbi and Ilana. Shrek and Donkey. So here’s the story of TWOOBS and The BFF. 

You might have noticed we don’t launch a whole heap of new styles around here. See, at TWOOBS we don’t believe in making stuff just for the sake of making stuff (unless it’s a crafternoon, then we’re in).

Where it’s pretty much the norm in the fashion industry to release new stuff season after season, that’s just not the way we roll (cos the planet is our friend, duh). If something is gonna enter the TWOOBS lineup, it’s gotta be pretty dang special. Every new product we dream up has to solve a problem, fill a gap, or answer your burning footwear prayers. 

So after three years of development (yes, three whole years of tinkering!), we’re finally ready to introduce our latest and greatest addition to the TWOOBS lineup… 

Meet The BFF… our very own flip-flop!

Ok, so “why a flip-flop?” we hear you asking. Well just like Joey needed Chandler, our customers have been telling us they need something like this for yonks.

The BFF is:

• 100% waterproof (we’re talking full-on walk through water vibes)

• Durable as heck (because your shoes should last longer than Tay Tay and Karlie’s friendship)

• Super comfy with zero toe rubbage (if you’ve ever suffered the wrath of an uncomfortable thong strap, you know this is abig deal)

• Supportive enough to walk all day in with built-in arch support (cos your feet deserve to feel the same kinda love as when you hug your real life BFF)

• Made with planet-conscious materials (including soft ‘n squishy recycled lycra straps and a bouncy sugarcane sole)

• Lightweight and stylish(will never feel “way harsh” and is as cool as Cher and Dionne)

When we say we’ve been wearing the samples for six months straight, we mean it. These babies have been through beaches, brunches, dog walks, dance floors—you name it. We love the way we can throw her on and head to the pool, but she somehow also manages to elevate every outfit and make it look totally fashun?! It’s kinda magic.

We’re so proud of this product, and we’re so excited for you to try it, because we genuinely know it’s gonna blow your mind.

The BFF is here, and trust us — this is one friendship that will last forevs.

Jess and Stef x